Author: Leadbroker

Tech burnout There's more to working in tech than just the cool offices, cool co-workers and good pay - there's burnout. That dread of Monday morning - the lethargy and cynicism. Sixty percent of workers in the tech industry reported feeling burnt out with women being more...

In 2018 Microsoft sunk a huge datacenter off the Northern Isles.  They have now retrieved it and it's looking good! Read the full article on datacenters here - https://news.microsoft.com/innovation-stories/project-natick-underwater-datacenter/ "Earlier this summer, marine specialists reeled up a shipping-container-size datacenter coated in algae, barnacles and sea anemones from...

We all want faster internet speed right?  Well engineers at the University College London have achieved internet transmission speed a fifth faster that the previous record! This article by Mark Greaves explains more (Techxplore)   "Working with two companies, Xtera and KDDI Research, the research team led by...

How do search engines come up with the results they do?  And are they fair?  Melanie Lefkowitz of Cornell University investigates this issue (please find the original article on Techxplore.com)   "When you search for something on the internet, do you scroll through page after page of...

What is phishing?  Phishing is the fraudulent attempt to obtain sensitive information like usernames, passwords and credit card details, by pretending to be a trustworthy entity in an electronic communication.  Obviously we want all our personal and security information to be safe so Google is...

What will give you the edge in 2020? Here are some digital marketing strategies to keep in mind for the future. 1. Lifecycle marketing To grow your business, the primary focus should be growing awareness, closely followed by increasing customer leads and prospects. Consider communication from a customer...